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Taking play seriously - Investing in Europe’s Future


The Importance of Play

Play is the lens through which children experience their world, and the world of others. With adequate play, children stand the best chance of becoming healthy, happy, productive members of society.

Play is not a luxury. It is a fundamental human need like food and shelter. A child’s right to play is recognised in the UN Convention on the Rights of a Child.

Not only is play a right, but has been scientifically acknowledged for its positive effect on children’s development, health and well-being.

As the guardians and the gatekeepers of the toy industry in Europe, TIE and its members are acutely aware of the importance of play, and actively work to champion this awareness with European and national policymakers. You can find more about current initiatives to promote the importance of play in Europe and worldwide on the Promoting Play section of this website.

On a monthly basis, TIE invites independent authors to write a Blog on the importance of play. Our blog generates content about the value of play for children’s development and well-being as it aims to promote all children’s right to play.

If you are also interested in knowing more about the latest news on the importance of play, visit our News section.

For enquires, please contact us at info@toyindustries.eu